During my tenure, Live365 became rated #1 by Arbitron as the largest Internet streaming network with more than 10 million monthly listener hours. Through innovative proprietary technology, users are able to create a one-of-a-kind personal station to broadcast worldwide. Live365's tools (including Meetings365 & Studio365) and network enable traditional radio stations, record companies, and government, city, and civic community groups with an easy solution to stream audio over the Internet.
Key Results & Achievements
Pioneering webcaster Achieved #1 Internet Radio Network 10/2001 (Arbitron).
Primary company spokesperson, interviews included: CNN, CNNfn, TechTV, KTLA & KABC LA, features included: Business 2.0, Forbes, Time and ON Magazine, and trade press.
Averaged 100+ articles per month including TV, radio, and print.
Effectively managed pr crisis during the company's July 2001, layoffs; i.e. former employee sent a mass email incorrectly stating that the company had lost funding and was closing.
Supervised multiple PR agencies, managing all conferences and events including Internet World, Streaming Media, Jupiter, NAB, and Showstoppers.
Speaker at conferences including Internet World, CES, NAB, and Streaming Media.
Developed the first Wireless Internet Radio and the first PocketPC streaming MP3 software.
Created and managed department budget & PR plans.
Quickly exceeded the company's previous PR results delivered by two PR firms from 20 monthly stories to well over 100 monthly media breaks.
Reduced marketing expenses by $20,000 per month, while also dramatically increasing company awareness and site traffic.
Created and managed marketing budget, staff of ten, and agency and marketing relationships.
Endorsements
"I have worked with Alan Wallace as a client and a colleague in various capacities since 1995 and have found him to be a highly regarded communications professional which I hold in the highest regard. Alan is one of the best (if not the best) marketing and public relations executives in any technology company."
John Jeffrey
General Counsel & Secretary @ ICANN
"I had the extreme pleasure of working with Alan Wallace on at least two occasions. First, Alan Wallace served as a guest expert and pioneer in the field of Music & Technology for the Emmy winning TechTV music series "AudioFile", a passion project for Microsoft founder, Paul Allen, where Alan highlighted innovations as they pertained to the music industry. In fact, I credit Alan's work with Live365.com with helping to move the needle as the music industry moved into the digital age. I had a second occasion to work with Alan indirectly when he hired me to produce a series of interviews with iCANN President and CEO, Paul Twomey. Alan conceived the idea for the interviews in order to highlight some of the groundbreaking initiatives his client was introducing. I would welcome the opportunity to work with Alan again and recognize him as a change-maker."
Kris Kosach
Music Journalist • Entertainment Reporter Comcast
"Alan Wallace is sharp, persuasive, committed, focused and a really nice person. We worked together on strategic and tactical activities of interest to his company and mine and sometimes to both. In all instances Alan asked the right questions and delivered great advice. I would hire him if the right opportunity arose."
Jon Potter
Public and Government Affairs, Communications
Media Coverage
Press coverage and editorial mentions from major publications highlighting Live365's innovation and impact in the industry.
"Just as Geocities pioneered the idea of providing free space for home pages, Live365 gives members everything they need to broadcast a station. And, of course, it's free."
The Wall Street Journal
3/6/00
"For now, Internet radio is like a great frontier, inviting all those who dare to stake a claim…. Feeling really adventurous? Click on Live365.com….and start your own radio station."
Philadelphia Inquirer
4/26/00
"Don't listen to the radio; make radio. Live365.com lets you host your own Internet show via MP3 streams. It's free, and 100 friends can tune in."
US Weekly
4/11/00
"Live365.com is a musicians dream, offering opportunities for self-promotion previously unheard of…..One word of warning: Live365.com is as addictive as crack, and like the famous street drug, can lead to job-loss if indulged in too often. Of course, that leaves more time for live broadcasts, so who really cares?"
Guitar World
5/00
"Not to be ignored, Live365.com offers an online service in which users can act as program managers and create their own virtual stations. Most of the 2,500 channels built so far are music-oriented; the remainder, talk shows and news operations. Who knows? Maybe Live365.com will produce the next Kevin Cook or Sam Donaldson."
Forbes.com
"Without a server of your own your broadcast isn't going to be so broad. Live365.com is like a massive antenna that amplifies your signal so that hundreds of people can listen at once."
BPM Culture
"Who knew your computer could be a jukebox? This cyber radio station, which allows users to choose from hundreds of playlists, has songs from every possible genre – from rap to swing to classical. Don't know where to start? A four song rating system ca help you out."
Teen People
3/30/00
Press Releases
Official announcements and communications distributed through major news wire services, documenting Live365's product launches, partnerships, security advisories, and company milestones.