iAgency
October 29, 1998
E! Online

iAgency Appointed Advertising Agency for E! Online's shop.eonline.com Launch

LAUNCH AND HOLIDAY EFFORTS SANTA MONICA, CALIF. (October 29, 1998) - InterActive Agency, Inc. ( http://www.iagency.com ) has been named agency of record for the launch and holiday efforts of E! Online's http://shop.eonline.com , the Internet's one-stop shop for everything entertainment (tm). iAgency is responsible for creative development and online media buying for shop.eonline.com's launch and holiday push. The plan's aggressive execution commences the week of November 9. In addition to leve
Original source: 1998-10-29-eonline.html