Live365 Joins Arbitron’s Infostream Webcast Ratings Service
What this release is about: Live365, the Internet’s largest broadcasting community, and The Arbitron Company announced an alliance for full inclusion of Live365 online radio stations in Arbitron’s InfoStream reporting service. This makes Live365 one of the largest webcasters to have results reported by Arbitron, providing broadcast metrics comparable to conventional broadcast audience ratings.
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Live365, the Internet’s largest broadcasting community, and The Arbitron Company announced an alliance for full inclusion of Live365 online radio stations in Arbitron’s InfoStream reporting service. This makes Live365 one of the largest webcasters to have results reported by Arbitron, providing broadcast metrics comparable to conventional broadcast audience ratings.