NBC and Warner Bros. Online to Co-Produce Live ER Season-Premier CyberCast
What this release is about: Warner Bros. Online announces nbc and warner bros. online to co-produce live er season-premier cybercast, delivering strategic entertainment marketing and public relations for major media brands.
Burbank, CA - Sept. 29, 97 - Warner Bros. Online & NBC -- working together online for the first time -- experienced record breaking attendance of the live backstage TV Internet broadcast of the season premiere of ER, transporting Internet users to the pre-show happenings and to the most exclusive post-show party ever. Audiences watching the backstage action on the Internet were able to see and hear live interviews with such series regulars as Anthony Edwards, George Clooney, and many other