Warner Bros. and AOL Launch Insomniacs Asylum
What this release is about: Warner Bros. Online announces warner bros. and aol launch insomniacs asylum, delivering strategic entertainment marketing and public relations for major media brands.
The First, Original Late-Night Program Created Especially for AOL Members Burbank, Calif. and Dulles, VA (July 2, 1996) -- Warner Bros. Online ( http://www.warnerbros.com ), and America Online announced today the launch of Insomniacs Asylum, an original, made-for-online program accessible daily from 10 p.m. to 8 a.m. (EST) exclusively on America Online (Keyword: Insomniacs). Based on the proven television model of creating shows tailored to the needs of an under-served audience in an under-utili